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Tools To Make Your Website More Profitable - Another Business Article Provided by Lismore Lawyers

Tools to Make Your Website Profitable for Melbourne Business Owners

No one builds a website with the hope that they will lose money in the process but sadly, when it comes to business websites, that is what happens 9 times out of ten.

Have you ever wondered why this is the case?

I believe that most business websites fail because because people don't have a MWO (Most Wanted Outcome) in mind when they get the site built.

You need to know what you want your site to do BEFORE you get it built!

Do you want a site to:

  • Generate sales leads for your business?

  • Follow up on existing prospects?

  • Serve as a beacon of authority for your industry?

  • Sell your products and services - even whilst you sleep?

NOTE: The right webmaster will patiently talk you through each of these steps.

With that in mind, lets look at...

9 Tools to Make Your Website More Profitable

1. Use a Name Squeeze Page. You can see a good example at www.GetMoreSalesLeads.com The idea is to get your site visitors to opt-in to your email newsletter the very first time they visit your website.

This one change alone can add thousands of new prospects a year to your business. You see, most people will never buy your products and services the very first time they visit your website, but - - if you can get their permission to follow up on them, you can explode your sales results beyond your wildest expectations.

2. Use Audio on Your Website You can use audio to showcase testimonials from satisfied clients, to highlight special offers and to tell people why they should choose you above your competitors.

3. Add Streaming Video to Your Site. Video has the power to convey emotion and to make a powerful impression on your visitors. You can use it to show before and after examples of your products and services, to interview satisfied clients or to get more sales leads.

4. Consider Adding a Blog or a Forum to Your Site. A blog is basically an online journal that allows you to add new entries whenever you feel like it. You can see an example of a blog at www.SalesLeadSecrets.com

Blogs can use audio and video as well as pictures and are very easy to create - you don't need to know html or be a geek to start and maintain a blog.

5. Join a Few Membership Websites That Target Your Industry. and if there isn't one - consider starting one yourself.

6. Write Articles. Like this one :-) and submit them to articles directories like www.EzineArticles.com You can include a link back to your website in each article and after you have published a few dozen articles can have thousands and thousands of links from other websites pointing back to your site.

NOTE: Your webmaster should be able to offer an article writing service.

7. Record a Few Simple Videos to Promote Your Business and Upload Them to YouTube.com YouTube is free to use and can result in literally hundreds of thousands of people hearing about your business.

NOTE: Your webmaster should be able to help with this and if he or she cannot - perhaps it is time to look for a new one.

8. Use Voice Talent. Sites like www.Voice123.com allow you to hire professional voice talent - even people that can impersonate some very famous voices that you can use to promote your site.

9. Google Adwords! Through the Google Adwords program you can see immediate, targeted, ready-to-buy traffic to your website in as little as 10 minutes from now. Again, the right webmaster should be able to offer this service.

(c) Chris Bloor is a Lismore based Internet Marketer

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